February 27, 2026 | Marketing Team

Is It Time to Raise the Roofus? Why Elite Roof and Solar Is Your #1 Choice in a Roofing Contractor

roofus

The roofing industry doesn’t exactly have a glowing reputation. Storm chasers, vague estimates, high-pressure sales, contractors who vanish after the job is done — it’s enough to make any homeowner anxious. Why not have a look at Charlotte’s Premier Roofing Contractor and our great helper, Roofus, the Elite Roof and Solar dog!

We think the answer is in the track record. Here’s ours.

We’ve Been at This Since 2012

Elite Roof and Solar was founded in 2012 with a straightforward premise: the roofing industry was badly in need of better service and there was a real opportunity for a company willing to prioritize honesty, workmanship, and the customer experience above everything else. That focus helped us grow from our roots in the Lake Norman area to serving Charlotte, Hickory, Boone, Asheville, and northwest South Carolina.

In 2019, Mick Koster and Ross Erickson, a Notre Dame graduate and former Lowe’s executive, and a West Point graduate and former COO, acquired the company with a commitment to building on that foundation and expanding into solar energy. More than a decade later, we’ve been trusted by over 5,000 customers across the Carolinas.

The Credentials Are Real

A lot of roofing companies say they’re the best. We have the hardware to back it up.

Elite Roof and Solar is a GAF Master Elite Contractor — a certification held by only the top 2% of roofing companies in North America. It requires a minimum of seven years of experience, proof of insurance, a strong warranty offering, and a commitment to ongoing training. It’s renewed every year, and it can’t be bought.

Beyond that, we’re one of only 30 roofing contractors in the entire country — and one of just two in the Carolinas — to have earned the GAF 3 Star President’s Club Award, which recognizes excellence across consumer protection, installation quality, and training. We’ve won that award nine times. We also hold a 5-star Google Business Rating and an A+ rating with the Better Business Bureau, and we’ve earned the Angi Super Service Award five years running .

We’re Veteran-Owned

Elite Roof and Solar is veteran-owned and operated, and we’re proud of it. We offer Military and First Responder discounts as a small way of giving back to the people who give so much to our communities. If that applies to you, ask us about it when you reach out.

The Warranties Are the Best in the Business

Most roofing companies offer standard warranties. We offer something better.

As a GAF President’s Club contractor — one of fewer than 50 in the country — we’re able to offer the President’s Club Warranty, a 40-year workmanship warranty that simply isn’t available anywhere else. We also offer the Golden Pledge (20–25 years) and Silver Pledge (10 years) for homeowners looking for the right level of coverage. GAF’s material warranties are lifetime. When we say we stand behind our work, these are the terms we’re standing behind.

We Don’t Play Games With Insurance

One of the shadier practices in the roofing industry is asking homeowners to sign over their insurance claims. We don’t do that — full stop. What we do instead is help you navigate the insurance process from start to finish, working with your carrier to make it as smooth and straightforward as possible. You stay in control of your claim.

We’re Also Your Solar Partner

Since 2019, Elite has been expanding into solar — and not halfway. We are the exclusive installer of GAF’s Timberline Solar Shingles in the Carolinas, the most innovative integrated solar roofing system on the market. Unlike traditional solar panels bolted onto an existing roof, GAF Timberline Solar Shingles are part of the roof itself — no compromise on aesthetics, no risk to your roof’s integrity.

If you’re already replacing your roof, adding solar at the same time is the smartest way to do it. A Zillow study found that homes with solar sell for an average of 4.1% more than comparable homes without — and when you factor in monthly energy savings and available government incentives, the investment makes a lot of sense.

Free Inspections, Flexible Financing, No Down Payment

We know a new roof isn’t something most people have sitting in a savings account. That’s why we offer multiple financing options with no down payment required, so you can get the roof you need without waiting until it’s urgent. We also offer free roof and gutter inspections — just fill out the form on our site and we’ll have a Market Area Manager reach out to schedule.

So, Is It Time to Raise the Roofus?

Roofus has been our mascot for years — a friendly, no-nonsense symbol of the kind of company we set out to be. The kind that shows up, does the job right, and treats your home like it matters. We like to think he’s held us to a pretty good standard over the years.

If your roof is showing its age, or you’re ready to explore what solar can do for your home, we’d love to hear from you. The inspection is free. The conversation is easy. And Roofus will be very pleased.